Redbox on-disc and TV spots
ViewpointCreative.com was tasked with developing an entertaining series of brand videos designed to highlight Redbox's reservation convenience and Blue-ray offering.  The solution was an expandable fully animated campaign called “Check the Box”, connecting a ‘check-list’ of the things you love about great entertainment with ‘checking’ the Redbox kiosk for your favorite movie or game.
role: concept development, illustration, storyboarding, art direction